Ms. Hochheuser, what do couples need to do to make sure their wedding day really is the best day of their life?
And while we’re on the topic of enjoyment: a lot of couples don’t get to enjoy their wedding very much because they are constantly planning. How can I prevent that?
If couples can organize everything well themselves, what is the benefit of having you as a wedding planner?
Saturdays at many popular wedding venues are already booked a year in advance, if not more, which is why planning usually begins with the search for a venue for the wedding, aperitif and party.
What kinds of tips are couples especially thankful for?
How can you tell if a wedding was successful?
What was your greatest challenge so far? And what touched you most?
My greatest challenge was a wedding that was recorded for television. The key there was finding the right balance between keeping it authentic and staging it enough for the shooting. In that case, proper planning and on-site coordination were twice as important so the couple could enjoy the wedding despite constantly being followed by the camera.
What touches me most is when joy and sorrow are closely intertwined. For example, if beloved relatives become seriously ill or even die before a wedding. Many people no longer want to marry in that situation. I see it as my task to make the wedding day a particularly wonderful celebration that will give them strength for a long time to come. It’s perfectly fine to shed a couple tears on the wedding day – emotions are what make this celebration come alive. I still shed a few myself.
The day weddings stop moving me to tears, I’ll know it’s time to stop.
Final question: can you tell which marriages are going to last or not?
(*1970) is president of the Organization of Swiss Wedding Planners (OSWP). She works as a wedding planner and freelance wedding designer. She also founded the diploma course in wedding planning.
Covered in case something goes wrong
You can also give someone this insurance as a gift, for example, if you are a witness. Even if the bride runs away or the groom goes astray, Zurich gives you your money back. But watch out: Love is something you can’t insure.